Good advice I'll take some day soon once I have sufficient funds! That's what an interviewer told me during one of my interviews, referring to NYC's advertising market being superior to Tampa's market. Obviously.
The interviews went well! I refuse to be intimidated anymore! Having two in one day was a bit exhausting but I feel both had great chemistry and now I just have to sit back and wait. Interviews are just like dating, minus the food and cocktails. You hope for a call back for a second date/interview and ideally want a long term relationship.The outlook is looking better according to this article about 2010 grads.
Here are some common interview questions that I have encountered in my handful of interviews:
-Tell us a little about yourself. (Stock question, which is how 95% of my interviews have started.)
-What motivates you? (This one was a little tricky for me at first.)
-What are you salary expectations? (I personally don't care for this one. I've researched my value in the area but if I say a number too low then that may be what I get. I like to know what they are going to offer before saying what I expect. Lillie Espinoza spoke at a PRSA Tampa Bay event about this very subject. It was rather enlightening. Her view was that the salary shouldn't even be brought up until the offer letter stage. Right now, money isn't the most important thing to me. I need the full-time experience under my belt to then consider salary as a deal breaker.)
-How do you deal with criticism? (Constructive only please)
-How would you change ***insert company's name*** public relations strategy? (Kind of a loaded question in my opinion.)
-Why did you move to FL?
-How long before you would want a promotion?
-What is branding? (Make sure you brush up on your terms, especially a year out of college! No problem with this one, but it just took me by surprise.)
-What is your ideal job?
-What is your long-term job goal?
-Do you prefer agency or corporate environments?
-Describe a creative idea that you have.
-What is your work ethic?
-Why did you major in public relations?
-Why did you choose TCU?
-What is your writing style?
Usually my interviews are more conversational than question oriented, which I like. By this point we are going over my portfolio and more in depth conversation about my experiences. Portfolios really are your golden ticket. My work may be a little amateur but the variety I have in my portfolio really lights the interviewer up. And most really like my writing style, which I consider creative with anecdotes and a storyline. I don't care to string together facts.
I've come up with the new collection for Coach. Obviously I need to share this with the designers but I think it will be a hit. Fashion stores only. More to come on that later. :-)
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